Categories
Local Marketing Tips

Local Internet Marketing

If you’re a local business or rely on ranking for local phrases to get exposure, you know how important it has become to stay on top of the local marketing game. As search results become locally oriented and more factors begin to influence what appears in and above Google’s “7-pack” – including location, website content, user reviews, social media presence, consistent contact information, mixed media, and of course, backlinks – it is more important than ever to stay ahead of your competitors by properly optimizing for the future of search.

High Performance AVS will conduct a complete review of your current local internet marketing strategy and give you step-by-step instructions on how to:

Improve your Rankings: The science of ranking high for local keyword phrases is consistently changing. Let High Performance AVS properly optimize your online presence for both today and the future.
Get Found Easier: Claiming your location and providing consistent contact information across all platforms is a key element to success in local marketing online.
Increase your Exposure: Having a properly optimized website, social presence, and good rankings for key phrases will make it easier for customers to find you.
Grow your Customer Base: People searching for local phrases tend to convert, and convert fast. Quickly increase your customer base, cash flow, and bottom line.
Instant Customer Feedback: Encouraging customer reviews will allow you to quickly see where you’re excelling and what aspects of your business you can improve.
Strengthen Company Branding: More exposure in the SERPs leaves a memorable identity in your target market’s mind.

After analyzing your website and niche, we will compare it to your competitors efforts to show you specific steps you can take to increase your performance in local search.

Here’s what our SEO Tune-Up Program consists of:

We tune-up your web pages to Google’s standards.
A search engine friendly sitemap so the search engine spiders can index your websites entire content – up to 500 pages.
Search Phrases: We target 3-4 word search phrases that your website will have good potential to rank for. We’ll research the phrases to ensure there are enough searches each month to provide click-through results (1,000+).
Google Analytics set up.
Google Webmaster Tools setup.
Optimized Google Places listing: Google places now ranks highest on the page when searching for local services. If your market is in your local area, we’ll set this up so that you are optimized for the correct search terms.

What We’ll Need From You:

Create a Google or Gmail account: If you do not have one, go here and set one up free. We’ll need your username and password.
Suggest Keywords: Create a list of what customers or prospects would type into Google if they were wanting your product or service. Use 3 words or more. We’ll take your list, research it, and provide a final list of the phrases that will provide the best results for you. Keep in mind that for search phrases that have large quantities of searches and competition, a complete SEO package may be required. We’ll let you know in advance.